When the leader in the carpet industry Solet Tapis decided to expand and cover more home improvement solutions like wallpaper, parquet, itemz and outdoor, the challenge was to promote this expansion and elevate

the brand’s image.

The first step was to emphasize on Solet and let go of any limitations to the name. In addition, we went into a more fashionable branding with a modern aura, thus reflecting the brand’s wide range of products and solutions.